Scaleable Image for Sound
Posted: December 12th, 2008 | Filed under: Adventures in Mono |
From the good design department: Animal Collective’s new record makes the best use of cover imagery I’ve seen in the post-object music market. We’re all familiar with the complaint about the loss of art in the move from LP to CD, from CD to MP3. Our experience of imagery in relation to music is now often confined to the little postage stamp on display in the MP3 player. Animal Collective is one of those acts who still issues each new album on LP as well as through the newer formats. In the case of their new album Merriweather Post Pavilion, the same cover image provides a different experience for each format.
This they accomplish through the use of an optical illusion that works little to none at small scale, but to great effect at larger scales.
I haven’t seen it in LP scale, but I bet it’s FREAKY!
The first track on this record is pure joy, though I have no idea what it’s about. (More on this later.) Listen and watch the trippy video:
I love this song, and “Summertime Clothes”. Haven’t listened to much else. “I remember learning how to dive” is one of my favorite songs of all time. I like this video, and it makes me feel better about just doing whatever, making stuff you want to see. I need a break from being diligent, political, and relevant. I wasn’t good at it, in my art, anyway. I also have no idea what this song is about. I just want four walls and adobe slats?
I never got around to posting again about this, but I’m liking the lyrics more and more too. When a song has so much joy I get curious about what in the world they’re joyful about - here it seems to be about just needing joyful music, companionship, and a place to live? Maybe that sounds especially good right now…